Alright, so today I’m gonna walk you through my little dive into NFL coach salaries. I was just curious, you know? Like, how much these guys are really making. Turns out, it’s kinda hush-hush, but I dug around.

First thing I did, naturally, was hit up Google. Just typed in “coach nfl salary,” plain and simple. Got a bunch of articles, mostly clickbait stuff from sports blogs. Nothing super concrete. A lot of “sources say” and “estimated.”
- Started with the big sports news sites: ESPN, CBS Sports, etc. They had some info, but again, vague.
- Tried searching by individual coach names. Sometimes that works, sometimes it’s a dead end.
- Looked for reports from sports business analysts. These guys tend to have better sources.
Next up, I started piecing things together. Like a detective, man. Some coaches’ salaries are public record because they’re tied to state universities (college coaches, but still, good data points). I used that as a benchmark.
Then I cross-referenced. If one site said Coach X made “around $8 million,” and another said his contract was a “5-year, $40 million deal,” I could figure out the average annual value. Basic math, nothing fancy.
The tricky part? Bonuses. Performance bonuses, Super Bowl bonuses, all that jazz. Those aren’t always disclosed. So, you’re kinda guessing.
I created a spreadsheet, a real messy one. Rows for each coach, columns for: Team, Reported Salary, Contract Length, Estimated Bonus Potential, Notes (where I put my sources and assumptions).

After about three hours of digging and scribbling, I had a pretty decent list. Still estimates, mind you. But better than nothing. I found that the top-tier coaches were making serious bank. We’re talking $10 million+ a year.
Now, here’s the disclaimer: This is NOT an exact science. It’s educated guesswork. But it gives you a general idea of the landscape.
Honestly? It was a fun little rabbit hole. Satisfied my curiosity. And hey, maybe one day I’ll be coaching an NFL team and making the big bucks myself! (Probably not, but a guy can dream, right?)