Okay, so yesterday I was watching some golf, right? Viktor Hovland was just crushing it, as usual. And I started wondering, like, what clothing brand is he always rocking? It always looks so sharp. So, naturally, I went down a bit of a rabbit hole to find out.

First, I just typed “Viktor Hovland clothing sponsor” into Google. Pretty basic, I know. But hey, gotta start somewhere. Saw a bunch of articles and stuff, but nothing super definitive right off the bat.
Then, I remembered seeing the Ping logo on his hat sometimes. So, I thought, “Okay, maybe Ping sponsors his apparel too?” I went to the Ping website and started digging around. Checked their sponsored players page, but no specific mention of clothing there, just clubs and equipment.
Next, I started paying closer attention during the replays and highlight reels of his recent tournaments. I was really trying to spot any logos or branding on his shirts and pants. It was kinda blurry, and those golf announcers aren’t exactly fashion commentators, you know?
Eventually, I found a clearer photo on a golf news site. Zoomed in real close, and I could just make out a small logo on his sleeve. Looked like “J. Lindeberg.” Never heard of it, so I googled “J. Lindeberg golf apparel”.
BAM! There it was. Website full of golf clothes that looked exactly like what Hovland wears. Even saw some pictures of him wearing their stuff in their marketing materials. Pretty sure that was the answer!

So, yeah, after a little bit of sleuthing, I figured out that Viktor Hovland pretty consistently wears J. Lindeberg. Mystery solved! Now I just need to figure out how to afford some of that gear, haha.
- Step 1: Google “Viktor Hovland clothing sponsor”
- Step 2: Check Ping’s website (since he uses their clubs)
- Step 3: Watch replays and look for logos
- Step 4: Zoom in on photos
- Step 5: Identify “J. Lindeberg”
- Step 6: Confirm on J. Lindeberg’s website
It was a fun little investigation. Who knew figuring out what someone wears could be so involved?